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    <loc>https://www.theswimwearstartup.com/blog/founder-in-focus-falak-burch</loc>
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    <lastmod>2020-11-30</lastmod>
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      <image:title>Blog - Founder in focus : falak burch, iloshe swim</image:title>
      <image:caption>I had the pleasure of speaking with Falak who is the founder of sustainable swimwear brand Iloshe swim. Falak who is Maldivian and based in USA creates each piece of eco friendly swimwear in her home studio. Each small batch is made with attention to detail and this is exactly why I chose Falak to be our very first founder in focus. I wanted to explore the road less travelled and bring to light the founders who are taking production into their own hands. There are many options when wanting to start a product based business and the decision to create your own products is not for everyone. Here’s what Falak had to say about the ups and downs of a handmade swimwear business…</image:caption>
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      <image:title>Blog - Founder in focus : falak burch, iloshe swim</image:title>
      <image:caption>Fabric sourcing can be challenging for a lot of founders new to the industry. How was the fabric sourcing process for you? It was a huge struggle. It was not easy for me especially looking for eco friendly swimwear fabric in the USA. I tried to contact other swimwear designers too, and they were not comfortable sharing their “big secret” supplier. There was lots confusion, I didn’t know what gsm I needed, or what type of stretch was best fit for me etc etc. I googled eco friendly swimwear fabric, found a couple of companies making them in Europe, I sent them a nice email and they directed me towards their USA supplier. I contacted the USA supplier and shamelessly asked as many questions as I could. Bought a sample yardage to test the quality and that is how I finally found the fabric I loved. I get mine from solid stonefabrics.com and it is called carvico vita.</image:caption>
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      <image:title>Blog - Founder in focus : falak burch, iloshe swim</image:title>
      <image:caption>You can follow Falak and her journey as the founder of a sustainable swimwear brand over on… - Instagram -Tiktok</image:caption>
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    <loc>https://www.theswimwearstartup.com/blog/sht-i-should-have-launched-by-now-</loc>
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    <lastmod>2020-11-30</lastmod>
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      <image:title>Blog - Sh*t I should have launched by now !</image:title>
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      <image:title>Blog - Sh*t I should have launched by now !</image:title>
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    <loc>https://www.theswimwearstartup.com/blog/launching-a-successful-swimwear-label-design-parlour-interview</loc>
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    <lastmod>2021-05-21</lastmod>
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      <image:title>Blog - How to start a swimwear line</image:title>
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      <image:title>Blog - How to start a swimwear line</image:title>
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      <image:title>Blog - How to start a swimwear line</image:title>
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    <loc>https://www.theswimwearstartup.com/blog/why-do-i-need-a-tech-pack</loc>
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    <lastmod>2020-11-30</lastmod>
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      <image:title>Blog - Why do I need a tech pack?</image:title>
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    <loc>https://www.theswimwearstartup.com/blog/category/Founder+in+focus</loc>
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  <url>
    <loc>https://www.theswimwearstartup.com/about-me</loc>
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    <lastmod>2022-12-12</lastmod>
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      <image:title>About me - Hello…</image:title>
      <image:caption>You might be thinking from the name that 'The swimwear startup' is a large team of people, working tirelessly behind the scenes bringing product to life. If so you'd be half right. There's no big team here just me. Nice to meet you, I'm Aimee. For the last 7 years I've been helping brands to design and develop their swimwear product. Not only have I worked for brands but I've experienced having my own brand. I know what it takes to get a start up off the ground and running. I've done the blood sweat and tears so can truly understand the hard work. Swimwear is my passion and I understand each part of the journey from initial inspiration through to manufacturing.  The intimate apparel industry can be a daunting one if you have no experience of it. Unlike the much broader fashion industry I found that there are little to no resources online for starting your own swimwear business. My job is to interpret the ideas and desires of new and existing brands and translate these into tangible products and visuals. I speak fluent "factory" so can break down some of the barriers you might be finding when trying to find your factory. I believe in building a strong relationship with each of my clients. Being able to really understand what's making you tick makes the experience of working together fun but also professional. Please get in touch to say hello, ask about a project or find out how to start your own swimwear brand today.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>The Bundle - The complete guide + Manufacturing manual.</image:title>
      <image:caption>Purchase the complete guide to starting a swimwear brand &amp; the manufacturing manual for an in depth look into building your business. Benefit from bundle printing, meaning you save when you buy them together.</image:caption>
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      <image:title>1:1 - Make it stand out.</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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